In
the
capital city Hanoi, Lao Cai people's committee has
introduced new tourism products and pronounce the Travel
promotion program in 2014 to boost Lao Cai tourism,
especially Sapa with the motto: "Lao Cai, safe, friendly and
attractive".
According to Tran Huu Son, Lao Cai director of the
Department of Culture, Information and Tourism, the province
is implementing a series of measures to stimulate
travel to Sapa and Lao Cai with an aim to welcome 1.2 million visits
in 2014.
He said "Due to the tense situation in the East sea coupled
with false rumours about the situation in
Lao Cai that made
international visitors felt worried, do not dare to travel
to the area". This makes the number of visitors to Lao Cai
for the month in June 2014 decreased 70% compared to May, of
which international tourists fell to 35%. As a result,
tourism promotion program is launched this time to assure
foreign visitors that Lao Cai is peace and very attractive,
happy to welcome visitors to the province". According to
Son, from the beginning of July 2014, there were more
tourists started going to Lao Cai.
To attract more tourists, Lao Cai will perform the promotion
package with a discount of travel services to 30% and offer
free entrance fees at tourist sites. Also, in the last 6
months of the year, Lao Cai province will continue to
implement new tourism products such as the opening of
spiritual tours along the Red River (Phu Tho -
Yen Bai - Lao
Cai), flower festival associated with street festivals in
Sapa in September; the international marathon to be held in
two days 20 and 21 September along the mountain slopes in
Sapa, open 8 new thematic tours...
In addition, Lao Cai province is also gradually improving
infrastructure for tourism, such as opening the highway Ha
Noi to Lao Cai, Lao Cai airport planning and golf course
will be built in the Bat Xat district. Especially a range of
5 star
hotels in Sapa and Lao Cai city will go into
operation in 2014, it is known from 2014 to 2016, Lao Cai
will invest about 218 billion Dong for the construction of
tourism infrastructure.
According to statistics of the Tourism Steering Committee of
Lao Cai province, the first 6 months of 2014, Lao Cai
welcomed 801173 visitors, reaching 57.2% of the plan in
2014, an increase of 25.1% over the same period in 2013,
total revenue is estimated at 1775 billion Dong. |